Why leads slip away after events: what 25+ B2B professionals told us
We asked sales and business-development people how they actually capture conversations at events. Almost everyone has a system. Almost everyone loses leads anyway.
We interview the people whose job depends on business conversations — and publish what we learn. No recycled listicles: original research on event follow-up, lead capture and the gap our product was built to close.
Why leads leak after conferences and trade shows — and what people actually do about it.
We asked sales and business-development people how they actually capture conversations at events. Almost everyone has a system. Almost everyone loses leads anyway.
You have a CRM. Your team still doesn't capture in it. Why that happens, and what it costs.
Almost every B2B team owns a CRM. Almost none capture in it at the moment that matters. We found out why — and where the real fix is.
Where the line sits between capturing your own notes and recording another person.
Recording the person across the table is a line most professionals won't cross. The difference between recording and capturing — and how to keep every conversation without a bot in the room.
Volume, tiredness, and the hour when the day's conversations quietly disappear.
You had a productive day. It's late, you're depleted, and a pile of cards and half-remembered conversations is waiting. This is where deals quietly die — and why.
RELOS captures a conversation in seconds — photo, voice or text — and turns it into structured notes and ready-to-send follow-ups. No recording bot in the room. EU-hosted.
See how RELOS works →